|
|
|
|
|
| ||||||||||
There are, of course, the basic brick building systems. There are also specialized systems featuring the Star Wars universe, Indiana Jones, Bionicle and dozens of other movie and game tie-ins. Today legos come in the traditional size intended for bigger kids as well as bigger, simpler bricks for toddlers. There are Lego video games and even short online movies featuring the tiny block-shaped people. All these modern innovations stem back to one company, one man. The original Lego company was started in 1938 by Ole Kirk Christiansen, a Danish carpenter who specialized in wooden toys. Today it is still owned by the Christiansen family. The interlocking blocks that most people associate as Legos were invented and introduced to the public in 1958 by Godtfred Kirk Christiansen, son of Ole. Godtfred moved the company forward in the late 1960s, recognizing that while traditional Legos were not safe for toddlers, little children would enjoy and benefit developmentally from the Lego learning concepts. Lego Duplo was launched, featuring large easily graspable pieces that interlocked in the same way as their smaller counterparts. It was during this same period that the Lego universe expanded into real life, with the launch of the first Legoland theme park in Billund, Denmark. There would eventually be four theme parks, the most recent one opening in 2002 in Deutschland in Günzburg, Germany. Throughout the 1970s Lego playsets became more sophisticated, incorporating Lego people and motorized parts. These additions made Legos even more popular, allowing for a greater level of realistic play. In 1979 A third Christiansen, Kjeld Kirk Kristiansen, was named CEO of Lego Group. Under Kjelds leadership through the 1980s Lego sets incorporated themes so that more specific role playing games would be encouraged. The Lego space set was especially popular, and set the stage for a multitude of Lego themes throughout the years. The blooming computer age of the 1980s added to the Lego arsenal of play. Computer technology was successfully incorporated into Legos, resulting in the first Lego robots. The decade of the 1990s saw further improvements in the computer technology in Legos, as well as the further specialization of theme sets. For the first time sets were being specifically marketed to girls, with special colors and themes designed to feed the traditional family fantasy. The Lego Belville line featured nuclear family themes, princesses, horses and other scenes common to the little girl imagination. In 1998 Lego revitalized its efforts in robotic toys, and did so again in 2006 with the launch of the updated Mindstorms Robot. 1998 was also when Lego and Lucasfilm LTD contracted to market the latest Star Wars Legos. The 2000s have seen greater numbers of movie and game based Legos than ever before. Legos have been around for generations, and will be here for generations more.
Article Source: http://www.bharatbhasha.net Article Url: http://www.bharatbhasha.net/advice.php/212043 Article Added on Sunday, February 7, 2010
| ||||||||||
|
| ||||||||||
| Advice >> Top 50 Articles on Advice | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Category - > | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
