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•Financial Times Maintains Loyalty Among Global Business Readers
For more than 108 years Financial Times is one of the leading Financial newspapers globally; we examine the papers path through Time and the most important features of the paper. The Financial Times is a British newspaper that is issued in London England as well as in twenty more sites around the world. The most important competitor of the Financial Times newspaper is the US-based Wall Street Journal newspaper. The paper started small, serving mainly City traders, also having a local rival,...

•Wall Street Journal Still Makes Waves Among Business Readers Worldwide
For more than 115 years the Wall Street Journal provide news and stories on Financial and Business sectors around the world. We take a look at their past on some of the most important turning points on their history. The Wall Street Journal was first published in 1882 in New York; apart from the American issue which published daily, they also maintain a European and Asian version; all issues are covering Business, Financial news locally and around the world. Currently it is among the top five...

•USA Today - Tough Challenges Ahead For a Newspaper Subscription Leader
For more than 27 years, USA Today newspaper is one of the leading powers in the printed news arena. We examine their most important characteristics and discuss the present and future challenges the paper will be facing in these tough times. USA Today is by far the leader in commercial daily newspapers; their daily circulation reaches almost 3 million copies (weekdays). It is the second largest daily circulation globally, following the Times of India. The paper is distributed across all fifty...

•People Magazine - Average Persons Reading on Celebrities Lifestyle
For nearly 40 years the magazine covers the lives and happenings on famous people, and shapes public opinion mainly in the US. We examine the most important facts and features of this publication, which dominates gossip and entertainment in America and the whole world. People magazine started back in 1974 as a spin-off from the page known back then as the ‘People’ page in Time magazine. A huge success, the magazine evolved and issued a Spanish version known as People en Espanol (1996) and Teen...

•Economist Magazine - Well Educated Well-off Readers Only Please
For more than 160 years the Economist informs a worldwide audience with Economic Financial and Political news that affect economies at a local and global level. We examine the main characteristics of this established publication. The first year of the economist magazine was 1843 when it started as a weekly news and international affair publication. It has evolved into a weekly magazine that targets people with main interest in Business, Economics, Global economy and Politics with above the...

•Dying Printed Media - Who Cares?
Thanks to the advances in Technology, we see people using the Web for all kinds of reasons, primarily for getting entertained and informed. This obviously affects magazines and newspapers that depend on circulation numbers to survive. Recently it has been reported that many newspapers and magazines find it difficult to sustain their profits as the expenses to maintain their publication are relatively high. It is rather difficult to sustain existing personnel and continue paying bills when...

•Printed Versus Electronic Press: And the Winner Is…?
Undoubtedly, we are going through important changes in the area of printed media. We outline thoughts on how this will evolve and the impact on newspapers and magazines. For the past five years we are becoming witnesses of a major shift; you may have noticed that your newspaper or magazine of choice has an online presence, i.e. a web site. You may also have noticed that much of the news that you will find in the printed version can also be found on the Web version-for free. If this is not...

•People Magazine Subscription Versus Online Web Site
Believe it or not, many people decide that they don't need a People Magazine subscription, simply because People is online. While it is true that they have one of the more popular sites on the Internet and it certainly can keep you busy to a certain extent, there is something missing from it that is often found in the printed form. What exactly can you get by holding a magazine in your hand that you can't get by looking at it on the Internet? You might be surprised at the answer. First of all,...

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