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If you want to run a successful and profitable business on eBay then you need to do some research ...
To be successful, you must discover the demand for your product on eBay, the competition for your product on eBay, what your competitors are doing on eBay and what's happening on eBay in your market so you can be sure that your product will succeed before you invest in it.
Then youmust find a genuine wholesaler who will drop ship or give you genuine wholesale discounts (even on small bulk...
•How To ENSURE You Achieve The SUCCESS You Desire On eBay
Most people fail because they fail to take action. If you know next week's lottery numbers, that knowledge is worthless if you don't actually buy a lottery ticket. Knowledge is useless without action.
Many people fail to take action because they are worried about making mistakes. But it's a FACT that you DON'T need to do everything perfectly the first time to succeed. This applies to your eBay business.
In fact, most people who are successful have probably failed far more often than less...
•The Most Important Thing You Must Do To Succeed On eBay
It's difficult to succeed on eBay if you have negative thoughts. It's a FACT that you are more likely to succeed on eBay if you have positive thoughts. The main difference between those who succeed and those who don't boils down to HOW THEY THINK.
Most people have a natural tendency to worry about failing. This means they are focussing on failing, rather than succeeding. So when something goes wrong in their eBay business, they think: "I knew it wouldn't work for me" and give up. To overcome...
•More Ways To Save Time In Your eBay Business
Save time in your eBay business by re-cycling your listings. Use eBay's FREE Turbo Lister. If you sell the same item over and over again on eBay, just save the listing in Turbo-Lister. If you sell one-offs and so need to write new listings each time you sell an item on eBay, you can re-cycle all your terms and conditions by saving them as a template on Turbo Lister.
Instead of shipping the items that you have sold on eBay every day, ship every other day. Go to the post office on Monday,...
•How To Save Time In Your eBay Business
When you are running a successful business and selling a lot on eBay, you are likely to get a LOT of emails. You could end up spending more time answering emails than doing anything else. There are several ways to minimize the number of emails that you will get.
Reduce the number of questions that you will receive by having VERY DETAILED eBay listings. Make sure that your listing answers EVERY possible question that you can think of that your customers might want to ask about what you are...
•How To Make Your Customers Want To Buy More From You On eBay
It is easier to sell more products to your existing happy customers than it is to sell your products to new customers who don't yet know that you provide excellent service and exceptional value for money on eBay.
But good service on its own is not enough to make people buy from you again on eBay. People EXPECT good service. Next time they might buy from someone else who ALSO gives good service.
So you can not just expect your existing customers to come back and buy from you in future. You...
•Even More Ways To Sell To People Who Don't Win Your Auction On eBay
The VAST MAJORITY of people who visit your eBay listing either WON'T bid or they bid but DON'T win your auction. But these are all people who are interested in your niche - otherwise they wouldn't have clicked on your listing! So they are ALL potential customers of yours. If they don't buy straight away, you want them to come back to your eBay listings so that they might buy at a later date.
Consider asking for feedback in your eBay listing. Ask them to email you with the reason why they...
•More Ways To Sell To People Who Don't Win Your Auction On eBay
You may know that if someone wins your auction, but doesn't complete the transaction, you can use eBay's Second Chance Offer to offer the item to the next highest bidder. But what many eBay sellers DON'T know is that if you have more than one of the SAME item to sell, you can also use the Second Chance Offer facility anyway, even if the winner of your auction DOES complete the transaction.
Just send an email via eBay to another one of your bidders (who must be interested in your product since...
•How To MINIMIZE Your Effort On eBay
The aim of this article is to show you how to set up an EFFICIENT, EASY TO RUN, PROFITABLE eBay business that earns sufficient income to maintain a HIGH STANDARD OF LIVING while allowing you sufficient free time to enjoy a HIGH QUALITY OF LIFE.
Unfortunately, many eBay sellers spend LONG hours listing products, answering emails, packing and shipping products for less than the minimum wage instead of enjoying a high standard of living and quality of life. The reason is that their business is...
•How To Increase Your eBay Profits By Selling More And More To Your Customers
What follows is a FUNDAMENTAL CONCEPT about direct marketing that you MUST understand if you want to MAXIMIZE YOUR INCOME while MINIMIZING YOUR EFFORT on eBay ...
It is MUCH more cost-effective and profitable to sell to an EXISTING customer than it is to sell to a new customer.
It takes time and money to convince new customers to buy from you whereas existing customers who have enjoyed doing business with you will be more willing to do repeat business with you than to buy from your...
•Top Tips To Keep Your Customers Happy And Coming Back To Buy MORE From You On eBay
Many eBay sellers know that the real value of their business lies in their list of happy customers who have already bought from them. Why? Because it is much easier to sell more products to an existing happy customer on eBay than it is to sell a product to a new customer who doesn't yet know that you provide excellent service and exceptional value for money.
So you want to build a data base of HAPPY customers on eBay, not just to avoid negative feedback, but because they will be willing to do...
•How To Sell To People Who Don't Win Your Auction On eBay
It is a good idea to operate in a niche market when running a business selling on eBay because if someone visits your eBay listing, they are obviously interested in your niche. So even if they don't buy from you now, they know that you supply a range of products that they want or need and they may come back to you. Having professional looking listings, store and About Me page will all help to nurture their confidence in you and they may add you to their favourite sellers list.
But instead of...
•How To ENSURE That Your eBay Listing Is As Good As It Can Be
To MAXIMISE YOUR INCOME on eBay, you must ensure that your listing attracts as many bidders as possible. So it is important that your listing has the best title, the best photo, the best heading, the best sales copy, the best bonuses, etc, to attract bidders. But how do you know which is the best title, photo, etc, for your eBay listing? The simple answer is you DON'T - unless you TEST!
One of the many advantages of running a business on eBay is that it's very easy and cheap to test anything....
•How To Avoid Problems With Customers When Selling On eBay
The key to avoiding problems with customers on eBay is good communication.
If buyers ask any questions about your auction, reply to them quickly. If you find that you receive the same question regularly, change your listing so that the question is answered. This will save you time. Clearly stating all your terms and conditions in your listing will reduce problems with buyers
Immediately your auction ends on eBay, email the winning bidder and congratulate them so that they feel good about...
•How To Increase Your Profits On eBay By Up-Selling And Cross-Selling
It's a well-known marketing fact that people are likely to buy MORE when they've JUST bought something - when they are in a buying mood! For example, if someone has just bought a brand new set of golf clubs and is feeling excited and pleased, when do you think they are most likely to buy a new golf glove, or golf umbrella, or golf shoes, or golf bag or golf trolley? Subject to affordability, they will want to buy everything there and then.
Or, to continue the golf analogy, if someone has just...
•What Is The Best Time For Your eBay Listing To End?
? Your eBay listing will receive maximum exposure on the FIRST day that it's listed (because eBay automatically alerts buyers who have saved searches when new items are listed) and on the LAST day (when those who have been watching your listing will be placing bids hoping to win). Also many people look at eBay search results in the "ending soonest" view so your listing will have a higher ranking as it approaches its end and so will attract more traffic.
Most bids are received at the end of the...
•How Long Should You List Your Item For On eBay To Maximize Your Profit?
? When listing an item for sale on eBay, you can list for 1, 3, 5, 7 or 10 days. But which duration will attract most bids and achieve the highest selling price?
Your auction is likely to get most exposure on the FIRST and LAST day. This is because eBay will alert buyers (who have saved a search for your item) that a new item (yours) has been listed at the beginning of your auction. Then, as your auction nears its end, people who have been watching your auction will bid. Also, anyone searching...
•Which Listing Format Will MAXIMIZE Your Income On eBay?
? Featured Item
A search on eBay can generate pages and pages of results, and each page can display up to 50 listings. The searcher can choose the order that they want to see the results listed, e.g. best match, newly listed, ending soonest, lowest price first, etc.
When you have a feedback score of at least 10, you can pay extra listing fees to use Featured Plus whereby your item will appear in the featured item section at the TOP of the search result page that it would normally be found on,...
•How To Get Compelling eBay Listings Written
If you are selling new goods on eBay, your supplier may provide the sales copy that you can use in your eBay listing. But if other eBay sellers are using the same supplier and sales copy, you'll need to change yours to emphasise your Unique Selling Proposition (USP), even if you just add a FREE Bonus.
You can pay a copywriter to write the sales copy in your eBay listing for you. But make sure that they are an experienced DIRECT RESPONSE copywriter as you don't want your eBay listing to build...
•Should You Use Reserve Or No Reserve When Selling On eBay
Most eBay buyers HATE Reserves because they don't know what the Reserve price is and could end up wasting their time bidding all week, be the highest bidder and still not win the auction.
When someone is the highest bidder on your eBay listing (with No Reserve), they have a picture in their mind of them winning the auction. They already mentally OWN your product. The last thing they want is someone to out-bid them. So they are more likely to keep bidding up the price of your auction which...
•How To Use eBay Classified Ads To Generate Traffic, Build Your List And Increase Your Profits
One of the biggest problems for anyone who has an on-line business is getting enough traffic to their website. Having a business on eBay solves this problem as eBay gets as much traffic as most businesses will ever need. But there are drawbacks to running a business on eBay instead of from your own website, such as eBay's rules and eBay's fees. If only there was a way to siphon off some of eBay's traffic to your own website ...
Well, there is a way! It's called Classified Ads. (Actually there...
•How To Use Buy It Now In Your Ebay Listings
You don't have to auction your items on eBay. You can offer them for sale at a Fixed Price by using the "Buy It Now" facility. You can either list your items with just a Buy It Now price and no auction, or you can list them as an auction with a Buy It Now price as well.
To use Buy It Now you must have a minimum feedback rating of 10 (or 5 if you have a Paypal account and accept Paypal as a method of payment) and a confirmed Direct Debit on file for the payment of eBay fees (which can take up...
•How To Create A Bidding Frenzy For Your Item Listed On eBay
Lets consider the PSYCHOLOGY of people bidding on eBay for a moment ...
Once someone has placed a bid on your eBay listing, they have ALREADY PICTURED THEMSELVES WINNING THE AUCTION. They mentally OWN your product and DON'T want anyone to take it away from them. They want to WIN it. After all, no one likes to LOSE - even if it's "losing" an eBay auction.
But if someone looks at your eBay listing and doesn't place a bid, perhaps they just add your listing to their watching list, then they...
•How To Make Your eBay Listing ATTRACTIVE To Your Target Market
Your eBay listing is your salesperson. Most sales people look smart and professional. Your eBay listing must also look smart and professional and give the appearance of a legitimate business. This will instil confidence in your buyers.
If you are selling the same item as someone else on eBay, but your listing is more professional and gives the impression of a legitimate business (whereas your competitor's does not) then people will be more likely to buy from you. They may even be willing to...
•How To Gain Your Customer's TRUST And CONFIDENCE On eBay
As an eBay business seller, you have to comply with the Distance Selling Regulations and provide your customers with a 7 working day "cooling off" period in which they can cancel the contract. But, to differentiate you from your competitors, offer your customers more. NOTHING will make prospective buyers feel more comfortable, and therefore more confident about buying from you, than the offer of a no-quibble money-back guarantee.
So offer a guarantee and make it VERY OBVIOUS that you do....
•How To Deal With Postage, Shipping, Handling And Receiving Payment In Your eBay Business
When running an eBay business, don't forget that packaging material has a cost, as does the labour-time spent packaging and shipping your product. You can add this cost as shipping and handling fees on top of the purchase price. BUT postage, shipping and handling charges are a BIG turn-off for eBay buyers as they inflate the cost of the item that they are buying on eBay. Unless handling eats into your profit, i.e. you have to employ people to work for you, I recommend that you DON'T charge for...
•How To Blow Your Competition Out Of The Water On eBay
Want to "blow your competition out of the water" on eBay? Then add video to your eBay listing and About Me Page! It smashes through the problem that the internet is anonymous.
A video clip adds a huge amount of power, credibility, interest and personality to the sales message in your eBay listing. It brings it to life. Visitors see and hear your personal message and get what you are about without having to read pages of print. A video clip gets your message over quicker and better than the...
•How To Cheaply And Easily Increase The VALUE Of Your Product On eBay
If you have competitors selling the same product as you on eBay, you could compete by reducing your price. But that means reducing your profit and will probably lead to a "price war" where your competitors reduce their prices until no one is making a profit. The only winners are your customers who enjpy lower prices.
A better way to compete is to increase the perceived value of your product, so your customers will get better value by buying from you instead of from your competitors.
The...
•More Ways To Make People DESIRE Your Product And MOTIVATE Them To Buy It On eBay
Your customer wants to know: "What's In It For Me?" Everything that you mention in your listing should answer that question and avoid your customer thinking: "So What?" The way to do this is to describe each feature of your product as a benefit to the customer. Features are about the product. Benefits are about the customer.
Here's an example of a listing describing a product's features:
"This computer desk has a fold-down side flap and a keyboard shelf that slides in and out"
Your customer...
•How To GRAB Your Target Market's Attention And FORCE Them To Read Your eBay Listing
If your listing doesn't appear in your target market's search results, or if it does appear but they don't click on it to read it, then no one will see your listing. It doesn't matter how good your product is, if no one sees your listing, you won't sell anything. So it is ESSENTIAL that your listing title achieves two things:
1. Ensures that your listing APPEARS in the list of results that your target market is searching for
2. STANDS OUT from all the other listings that appear in the search...
•How To Use As Many Photos As You Like In Your eBay Listing WITHOUT Paying Additional Listing Fees
If you've listed products on eBay without a photo and successfully sold them - don't be fooled into thinking you don't need a photo. You would almost certainly have got more bidders, and therefore probably a higher selling price, with a photo.
If your eBay listing doesn't have a photo and your competitor does, you will lose out. If you don't have a photo, potential buyers will be sceptical or suspicious. They will think that you either don't really have the item for sale or you have got...
•How To MAXIMIZE Your Listing's Exposure On eBay
When listing an item for sale on eBay you first need to decide which eBay category (or categories) you are going to list your item in because WHO you are selling to will determine HOW you will list it.
For instance, a Swiss Army Knife is a multi-functional tool that has many uses. It is useful for campers, fishermen, etc. If you wanted to list it in the Sporting Goods > FISHING > Universal Accessories category, your title and sales copy (the words you use in your listing) will be...
•How To List Your Products On eBay So People WANT To Give You Their Money
Far too many eBay sellers open eBay's listing template and then think: "What category shall I advertise in? What title shall I use? What words shall I use in my listing?" No wonder so many sellers fail with such a lack of preparation!
The APPEARANCE and CONTENT of your listing WILL influence potential buyers and can affect whether your item sells and what final price it sells for.
Think of your listing as your salesperson. If you were employing a salesperson, you would expect them to look...
•5 Steps To A Professional eBay Business
Here's 5 techniques to give you a professional presence on eBay that will instil confidence in your potential customers making them more inclined to do business with you than your less professional competition.
1. Open an eBay Business Account
If you already have a personal eBay account which you use to buy and sell personal stuff, I recommend opening a separate BUSINESS account. Remember potential customers can view your other auctions and can also see what you have bought by clicking on...
•How To Sell Other People's Information Products On eBay
There are two ways to make money by selling other people's products on eBay: as a Joint Venture or as an Affiliate.
1. Joint Venture
A joint venture is where two separate businesses work together to the mutual benefit of each other and their customers. If I have a great product that meets the needs of people in a certain niche and you have built up a list of people who are interested in that niche, you can recommend my product to your list of customers and we split the profits, usually...
•How To Get 100% Positive Feedback On Your eBay Business Account Quickly & Easily - GUARANTEED!
Your feedback is your eBay reputation. You must have good feedback otherwise no one will buy from you. Your feedback score is expressed as a percentage. You need it to be 100% positive or as close to that as possible. You also need 10 feedbacks before you can use various facilities on eBay.
In the past, buyers were reluctant to leave negative feedback for poor sellers because the seller could leave negative feedback for the buyer in return. eBay has since changed its rules so now a seller can...
•How To Advertise Your eBay Business On One Of The Highest Ranked Websites On The Internet - For FREE
When you are selling on eBay, your buyers can't come in to your shop and have a look around. They can't meet you face to face. The internet and eBay are anonymous. This anonymity means buyers have a natural scepticism about who they are buying from. You need to overcome their natural scepticism.
eBay's ""About Me"" page gives you a chance to do this. But most sellers on eBay do not use the "About Me" page facility. I can only assume that they don't feel inclined to give personal details about...
•How To Get Your Own Customizable Showcase On eBay
If you had good service and good value from an eBay seller and you wanted to buy from them again would you want to trawl through every listing in the category until you found one of their listings or would you prefer to go directly to their store?
Having an eBay store gives your business its own website address (e.g. www.stores.ebay.com/yourstorename). Your customers can bookmark your site and so will be able to find you easily when they want to buy from you again. Once at your store, they...
•The ULTIMATE Product To Sell On eBay
The ULTIMATE product to sell on eBay would be one that: is in high demand; is unique to you so you don't have any direct competition; costs nothing to produce; costs nothing to ship; doesn't require storage space; has a high profit margin; can be delivered automatically on auto-pilot so your earnings aren't dependent on the hours you spend at work; can be easily adapted in response to changes in demand.
Fortunately, such a product DOES exist - it's INFORMATION!
An information product is...
•How To Create Multiple Products To Sell On eBay From The Same Information
Anyone who has followed me will know that I recommend selling information products on eBay. Why? Because information is in high demand, can cost nothing to produce, can cost nothing to ship, doesn't require storage space, has a high profit margin, can be delivered automatically on auto-pilot so your earnings aren't dependent on the hours you spend at work and can be easily adapted in response to changes in demand.
There are tens of thousands of ready-made information products with resell...
•How To Get As Many Information Products To Sell On eBay As You Will Ever Need
Information products are ideal for selling on eBay because they are cheap and easy to reproduce and send but can sell for high profit margins. And you don't have to create your information product yourself. You can have one created for you cheaply and easily or use an existing product.
1. Have Your Information Product Created For You
You can use a "ghost writer" to write your information product for you. They will compile your ebook but it will belong to you and have your name on it as the...
•How To Create Your Own Unique Information Products To Sell On eBay
With modern technology, it's EASY to produce your own information product. You don't need a publisher or a printer. You just type a document on your computer and save it in a file which you can email to customers or copy on to a CD and send it to them.
You can do that can't you?
And what's more, you DO NOT have to produce a completely original information product from scratch. The best way to start is to get hold of whatever information products already exist in your niche.
Don't just look...
•Where To Get More USED Goods To Sell On eBay
Many people start their eBay business by auctioning items that they no longer want from their own home. While this is an excellent way to get used to how eBay works, it's not possible to build a sustainable business this way as eventually you will run out of things to sell! So where can you locate more used goods to sell on eBay?
Well, even though it is very easy to start selling stuff from around the home on eBay, many people still don't. Some people still don't have their own computer or...
•How To Find Products To Sell On eBay By "Thinking Outside The Box"
If you can easily find a wholesale supplier of a product you want to sell on eBay, so can everyone else! As more and more people are selling on eBay, it's getting more and more competitive and harder to find a cheaper supply than your competitors. Ideally you want to find someone that all your competitors aren't using.
If someone else is already selling what you want to sell on eBay and you want to know who their supplier is - this may work: right click on the photo of the product that...
•Why You Shouldn't Sell Used Goods On eBay
Because a lot of people start selling on eBay by listing stuff that they don't want any more from around their house, they see eBay as some kind of massive online carboot sale. So when they decide to make a living on eBay, they look for a supply of second hand goods from auctions, jumble sales, carboot sales, pawnbrokers, charity shops, pound stores, etc. In fact many people make a living selling antiques and collectibles on eBay.
But you really need to know what you are doing to do this...
•Problems With Drop Shipping On eBay And How To Overcome Them
Imagine if you could sell products on eBay that you DON'T have to stock, you DON'T have to pack, you DON'T have to ship or post and you DON'T have to pay for until AFTER someone has bought them from you and ALREADY paid you!
That is exactly what drop shipping is. You list products to sell on eBay. When someone buys your product and has ALREADY paid you for it, you send the details of their order, their delivery address and your payment to the drop ship wholesale supplier who sends the product...
•Where To Get Used Goods To Sell On eBay
Most people start selling on eBay by listing used stuff from around their house. This is an excellent way to get familiar with how eBay works. But you can't make a sustainable business doing that - eventually you'll have nothing left to sell! You can take this a step further and seek out used stuff to sell on eBay at carboot sales, jumble sales, pound stores, charity shops, auctions, pawnbrokers, etc.
In a "perfect market", every buyer would know what every seller was selling and at what...
•How To Make People WANT To Give You Their Money On eBay
The easiest sustainable way to get more and more people to give you their money over and over again is to give them what THEY want. People enjoy spending a lot of money on their interests and hobbies because it gives them satisfaction. They spend 10 times more money on what they WANT, than on what they NEED. If you sell them what they want, you can make 10 times what you can make by selling them what they need. So sell what people want (not what they need).
Always, always, ALWAYS find your...
•How To Get ENJOYMENT And FULFILMENT From Your eBay Business
You don't want your eBay business to be just another boring job that you are tied to, do you? So the best advice is to sell what YOU like - by which I mean sell something that you are INTERESTED in, ideally PASSIONATE about.
If you have a hobby or interest, other people are likely to share your hobby or interest. These people who share your hobby or interest form a niche market - a group of people who share clearly defined needs and wants connected to that interest or hobby. You can then...
•How To Beat Your "Competition" On eBay
You may think that the ideal product for you to sell on eBay would be something that is in huge demand but no one else is selling on eBay. But you don't need such a product to make a living on eBay.
You needn't be afraid of competition. Competition is good. It means there is a market for your product. If no one else is selling it, you may have found a winner. But the reason why no one else is selling it may be because there is no demand for it!
Think about this: how many shoe shops are there...
•How To Maximize Your Profit While Minimizing Your eBay Fees
Long before eBay, and even the internet, were ever dreamed of, many people quietly amassed personal fortunes using direct response marketing. They would place a small, cheap, classified ad in a newspaper or magazine with a 'phone number for people to ring to order further information on a product in a certain niche market. Anyone who rang the number would be added to the marketer's list of people interested in that niche.
The front-end product that was advertised would be low-priced and...
•The 5 Step System To MAXIMISING Your Income Whilst MINIMISING Your Effort On eBay
If all you do on eBay is sell one product over and over again to new customers all the time, you are likely to have to work very hard to make any real money. But there is an easier way ...
It's a marketing fact that it's easier to sell more products to your existing customers, who you have a relationship with, than it is to sell your product to new customers who you have no relationship with. So, to maximize your income while minimizing your effort on eBay, you should concentrate on a niche...
•A Fundamental Marketing Fact All eBay Sellers Should Know
In this article I will explain a FUNDAMENTAL fact about marketing that you MUST understand if you want to be one of the few who make serious money on eBay instead of one of the many who work long hours in return for a mediocre income by constantly selling their product to more and more new customers ...
The fundamental fact about marketing that you must understand is that it is EASIER and CHEAPER to sell your products to your EXISTING customers who have ALREADY bought from you than it is to...
•eBay Makes It Much EASIER To Make Money NOW Than At Any Time In History
eBay is an INCREDIBLE UNIQUE OPPORTUNITY to make money ...
eBay makes it so EASY that ANYONE, regardless of their technical ability or experience, can set up a FREE account and a have a business open 24 hours a day, 7 days a week all over the world within MINUTES!
Running an eBay business is VERY easy to learn. You don't need special skills. You just need to copy the techniques that successful eBay sellers are using.
eBay is not only easy, it also MINIMIZES the risks involved in setting up...
•Beat This Recession - And The Next - With eBay
Sadly, most people put their hopes and dreams on hold in return for a job. They squander their life by "renting" it to their employer. They trade 8 to 10 hours of their lives each working day for a few thousand a month. They spend their lives making someone else rich. They work for their employer's best interests, rather than their own. They can't have goals because they have no way of achieving them. So they just have daydreams about the house they'd like to live in, the car they'd like to...
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