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•Interviews with Well Known Ezine Writers 2 John Colanzi
by: Michael Southon
MS: John, you must be one of the most prolific Ezine Writers on the Web - I see your articles nearly everyday in the article lists and in dozens of Newsletters. How long have you been writing Ezine Articles?
JC: I first started writing ezine articles around 1999.
MS: What are the main topics that you write about in your Ezine Articles?
JC: I mainly write two types of articles, (i) Marketing and promotion, (ii) Success and motivation.
MS: John, how important...
•10 Tips For Ezine Publishers
by: Michael Southon
1. Many Ezine Publishers use too many styles of separator in their Newsletter. I recently saw an Ezine that used no less than 7 different separators:
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This confuses the reader and makes your Ezine difficult to read. Your Newsletter will look much smarter and be much easier to read if you use just one or two styles of separator.
2. Always give an email address for your readers to un- subscribe. Making your readers...
•Interviews with Well Known Ezine Writers 1 Bob Leduc
by: Michael Southon
MS: Bob, how important have Ezine Articles been in achieving your success in online business?
BL: Very important! Most of what I learned 6 or 7 years ago about doing business on the Internet came from articles written by others already working online. Today, most of my new customers and clients are generated by the articles I write.
MS: How long have you been writing Ezine Articles and what are the main topics that you write about in your Ezine Articles?
BL:...
•Interviews with Well Known Ezine Writers 3 Shelley Lowery
by: Michael Southon
MS: Shelley, you're an excellent person to talk to about Ezine Articles, because - as well as being a prolific Ezine Writer - you own and operate the largest article announcement lists on the Internet (www.web-source.net). How would you rate Ezine Articles as a promotion technique?
SL: Writing Internet articles is one of the best promotional strategies used online. Not only will it provide you with massive free publicity, but it will also build your credibility and...
•10 Tips For Getting More Traffic From Your Articles
by: Michael Southon
Here's a depressing fact if you sell anything on the web: the #1 reason people go online is not to buy things but to find free information.
But that's great news - if you write free articles. It means you have a technique you can plug in and use whenever you need more traffic.
Writing articles is still one of the quickest and easiest ways of bringing targeted traffic to your website. Articles will bring you traffic from three sources:
Newsletters - very few...
•Why Aren t You Writing Ezine Articles
?
by: Michael Southon
I'm amazed!
Everywhere I go on the Web, people are desperately searching for ways to get more traffic to their websites. Some will even pay hundreds of dollars foran Express Listing in Yahoo.
And yet one of the most powerful ways of driving traffic to your website is completely free and anyone can do it.
A few savvy webmasters have been using this techniquefor years to drive high-volume traffic to their websites. And they've made a fortune!
I'm talking about...
•10 Tips for Successful Ezine Advertising
by: Michael Southon
If you're like most people starting out on the Internet,you've been along this well-worn path:
You try free classified ad sites and get bombarded with spam by people trying to sell you stuff.
You try banner exchange programs and get a handful of click-throughs.
You finally get into the top twenty results in the Search Engines, and then a week later your site has dropped back to number 150.
The Internet may the largest market in human history, but how on earth do...
•How To Choose the Right Ezines For Your Ads
by: Michael Southon
Do you feel bewildered when you begin an Ezine Advertising campaign?
I do.
Take 'The Free Directory of Ezines', for example. There are over 800 Ezines in the Directory that accept paid ads. How do you decide which Ezines to place your ad in?
There are several factors that narrow down the choice for me.
First, I look at the subscriber numbers. If an Ezine has less than 400 subscribers, I move on.
Then I look at the Publication Dates. I prefer to advertise in...
•The Tao of Web Marketing
by Michael SouthonA few months ago I was watching a stream meandering backand forth across a flat plain in a high mountain valley.The stream reached it's destination - a small lake - butonly after dozens of loops and curves. It occurred to methat Water and clever Web Marketing have something incommon - they both follow the path of least resistance.Let me explain.Your first contact with a future customer usually startswith an email. It could be an Ad in an Ezine, it could beyour Resource Box...
•Is Someone Stealing Your Source Code
?
by: Michael Southon
That's a question that worries many people on the Internet. And some people go to great lengths to hide their source code.
There are several reasons you might want to conceal the source code of your web pages:
if you have web pages that rank highly in the search engines, you don't want people to see your meta tags
you don't want people copying your web page design or java scripts
you want to protect your website from email harvesters and other spam...
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