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Why? For the reason that people do not like to be sold. In fact, they detest it...but they do want to buy. Rather than trying to pitch, pitch, pitch and sell, sell, sell people, we ought to be trying to solve their problems. So how can we do this? 1) We begin by asking the right questions and listening to the answers: People love to talk about themselves and if you ask questions, then they will spill all their frustrations and pain all over you and you are going to hit upon their troubles. So take note to their problems and if you can help, then you will distinguish how to present the solution.(your product or opportunity) 2) Don't sell em', tell em': Tell them how your business opportunity or product has helped you and your situation. Tell them other people's stories too and how it has helped them. Folks would much rather hear a feel good story of how something has changed somebody's life rather than hearing about a the benefits or features of your company's services or products. 3) There is no sense of urgency: Remember the film Tommy Boy? It's been a while so let me refresh your memory. When Tommy first started selling he would get a prospect that would start to exhibit a remote bit of interest. Then he'd get super excited and he'd blow the sale. You can not be to concerned with the outcome. Think long term here. It's not about you, it's about your prospect. They may not buy on the opening conversation but what is to say that they won't in due course buy? And remember, you're not trying to sell your product, you are trying to help solve a problem. 4) Don't chase: So they didn't buy during your initial encounter but it went very well. You got started off on the good foot and you are feeling good about it. So don't destroy it by following up too much. Yes the fortune is in the follow up but put yourself in their place. Would you like someone sending you an email, giving a phone call, leaving a voicemail or texting you every day coming at you non-stop? Of course not and neither do they. So what is too much? That depends on the individual. For certain people every other day is not enough and for others every other week is too much and some would just prefer to call you when they are ready. Follow up with them less than you believe that they want you to. 5) You are a human being: Your product and your primary business opportunity are not all you have to put forward. This is where your personal branding comes in. There are various opinions on branding but if you do it right, you will capitalize on it. If you are branding yourself and create multiple streams of income, with every sale that you make due to your affiliate programs, you get a new lead. It may not be red hot but it will not be a cold lead either. If you can utilize this the right way, then your prospects will know all about your business opportunity and products without you seeming to pushy and they will not feel pressured to act until they are ready and those are the personality types that you would rather place onto your team. Isn't it?
Article Source: http://www.bharatbhasha.net Article Url: http://www.bharatbhasha.net/finance-and-business.php/236047 Article Added on Friday, April 30, 2010
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