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•10 Tips for Tech Writers
by: Glenn Murray
Tech-writing is a tricky business. It’s not a very high profile industry, so there’s not much support around. Follow these 10 quick tips, and you’ll be well on your way to a satisfying tech-writing career.
1) Follow a sensible career path…
STEP 1: Start in a team
STEP 2: Stay only just long enough
STEP 3: Manage yourself
STEP 4: Manage a team
STEP 5: Go contracting (depends on the market)
2) Knowledge is your lifeblood – learn the politics of your company. Know who...
•12 Handy Tips for Generating Leads through Cold Calling
by Glenn Murray Cold calling can be a great way to generate quality leads. You get to speak to the gatekeepers and stakeholders, and you get a great insight into their requirements and influences. But cold calling is an art-form. It can be daunting, it’s always a lot of work, and you always need to make a good impression. So you need to do it right. Following are some tips which will help you do just that.1) Record everythingAlways write down all details of every phone call. Write down any...
•Online Anywhere The Truth About Centrino
Online Anywhere? The Truth About Centrino…
by: Glenn Murray
Is the futuristic world of connecting to the Internet from anywhere already upon us, or is Centrino little more than a great Intel marketing campaign?
The name “Centrino” is Intel lingo meaning your notebook possesses 3 specific qualities: It’s a Pentium-M, of the Intel 855 chipset family, and it has a Wi-Fi module.
Simple! If you’re a geek…
To the rest of us, “Centrino” means you can connect to the Internet without wires. But...
•Customer Service the Real Estate Revolution
by: Glenn Murray
Traditionally, real estate has been viewed as a sales industry. But perceptions are changing. Agents around the country are coming to believe that the key to real estate success is service – not sales.
Competition and technology now give customers almost unlimited choices, so agents are having to work harder and spend more to win listings. They’re discovering that business success comes from repeat business and word-of-mouth.
And customer service is the key.
Loyalty and...
•Finally A Finger Fone
by: Glenn Murray
Maxwell Smart look out… the Finger Fone is here. Japanese telecom giant, NTT DoCoMo, has developed a real-life finger telephone they call “FingerWhisper”. Just stick your finger in your ear!
Due for release in 2005, the phone consists of just a wrist band – just like a watch. Instead of an audible ring tone, the band vibrates when you have a call. To answer incoming calls, you just tap together your index finger and thumb, and speak into the in-built microphone.
And here’s...
•Australia s Fraser Island Escape Forever
by: Glenn Murray
For all its conveniences, modern living leaves a lot to be desired. We spend our days enduring the ever-increasing pressures of work, the city’s oppressive unfriendliness, the daily commuter grind and the aggressive reality of impatient road-ragers.
Is something missing?
Unfortunately, work is a reality for most of us. So too is city and suburban living, dreary weather, pollution, traffic… But it doesn’t have to be all there is to life. Try something that puts you in touch...
•Web Copy How Much is Enough
Web Copy – How Much is Enough? by Glenn MurrayWeb Copy – How Much is Enough? By Glenn Murray * These days, there’s widespread acceptance that a website is an integral part of the marketing plan of any business. Likewise, it’s commonly accepted that web copy is a vital component of any website. But how much web copy is enough? The pure volume of information available on the Internet is daunting – often counterproductive. There are approximately 550 billion documents on the web, and...
•Them s The Breaks Surfing Australia s NSW Central Coast
by: Glenn Murray
Surfing on the Central Coast is more a lifestyle than a pastime. And with 31 official beaches, it’s no surprise!
Buggeries, Half-tide Rocks, The Box, Catho, Ghosties, Moonie, Frazer, Gravelies, The Haven, Macs, Copa, North Avoca, Sharktower, the Pines, Avoca Point, Bushpig, The Bend, Littles, Pellos, Wambie, Shelly, North Shelly, Shelly Point, Forries, Norah Head, Bateau… the list goes on! And let’s not forget the infamous Crackneck… No prizes for guessing the origin of...
•Tech writers A Necessary Evil
by: Glenn Murray
New to tech-writing, or thinking about starting? The key to success is recognising that tech-writers are a necessary evil.
Tech-writers are necessary because someone has to write the user doco. The programmers and managers sure as hell don’t want to. This is actually part of the reason that you’re evil, too. In my experience, most programmers and managers think that they could write the manuals if they wanted to… they just don’t want to. They might not write all “flowery”...
•Race and Racism Some Concepts Defined
by: Glenn Murray
Despite adamant claims to the contrary, racism continues to plague many peoples around the world. The first step toward resolving issues of racial intolerance and prejudice is to develop an understanding of the underlying concepts and their labels.
This (rather long) article touches on the following topics:
Stereotypes, Race, and Racism
Culture and Cultural Imperialism
Nationalism and National Imaginary
I hope you find this article helpful.
Stereotypes
According to...
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