bharatbhasha.net


Free Articles  >>  Marketing >>  Page 462  >> 

Persistant Advertising Will Do No Harm



Persistant Advertising Will Do No Harm!
 by: Martin Lemieux

From my experience, I've been on many discussion groups and have spoken to many other like minded people. The one topic that always seems to arise is how to get massive sales right away.

Not only massive sales but quick sales. Well let me clear something up for you. Creating MASSIVE sales takes much dedication, persistence and especially patience. Not to mention planning & money!

See the unfortunate part is that people give up. Not only do they give up but they usually give up right before they succeed. I have a friend who's tried 4 times to start a roofing business and keep it going. I asked him, what kind of marketing plan did you have?

He said "well none actually, I was trying to rely on word of mouth advertising to get me started and a few ads here and there".

Now, don't get me wrong, if you can get a fantastic "word or mouth" campaign going then you won't have any problems. See the problem wasn't that my friend couldn't do the work but that his "sphere of influence" was very small. Hence he was having problems getting word of mouth working for him!

So I suggested to him that he place a very small ad in the newspaper around the surrounding area. It turned out that he had already tried an ad in the paper but, he had placed a one time ad almost the size of the whole newspaper and hardly got any business out of it. Which never mind cost him a fortune.

I explained to him that persistence is the key, yes a lot of people will see the ad, but as soon as they are done reading it, they will forget it ever existed. So I said to him, grab a small 15-20 word ad and put it there for the rest of the year!

So moving on a little, his ad started off small but then grew more and more profitable! See it takes about 21 times for your visitors to see your ad until you make a sale.

21 times Martin???

Yes about that... we are so saturated with ads it has to be imprinted in our minds before we can even remember just one specific one. So the reason for having my friend put out a small ad instead of one massive full page ad was to allow his potential clients to get used to the fact that he wasn't going anywhere and his business seemed legitimate and profitable.

It's all about getting into your prospects sub-conscious and staying there until they are ready to buy!

So just remember when you're trying to decide between a one time shot that might cover coast to coast or a smaller ad that will cover coast to coast 12 months a year, always stay with persistant advertising!


About Author Martin Lemieux :



Martin R. Lemieux
owner
Smartads Information Centre
Canadian Entrepreneur Advertising Resource & Research!
http://www.smartads.info
Read over 200 articles on advertising!

WANT TO REPRINT THIS ARTICLE ?
You may use this article on your site as is but you MUST send me a note support@smartads.info. Thank You!


Article Source: http://www.bharatbhasha.net
Article Url: http://www.bharatbhasha.net/marketing.php/153

Other Articles by Martin Lemieux

Link Exchanges What they can do for your business PART 2
Link Exchanges - What they can do for your business (PART 2)  by: Martin Lemieux If you haven't read (part 1), please go here: http://www.smartads.info/articles/le/10.html TO AUTOMATE OR NOT TO? For those of you who are trying to figure out if you should use an automated link promoter or just simply doing everything yourself: Linking softwares are great (not really) I've tried 2 programs myself, and I must say that both attempts were a disaster! Now i'm not saying that eventually that...

Google Onsite Advertiser Let The Bidding Wars Begin
By: Martin Lemieux Google Adsense has just become more powerful overnight. As if it wasn't enough that Google now gives you $100 for every successful referral to their Adsense program but, advertisers can now battle for placements within your own websites as well. That's right, with every Adsense box you add to your site, you can now sign up for Onsite Advertiser which ads a button to all your Adsense boxes on your site that states: Advertise On This Site... This new link takes advertisers...

You Attract Who You Are On The Internet
 by: Martin Lemieux Being online is not only about getting your piece of pie, it's also about what kind of pie you are getting. Your company is often being measured by many other business people online. There are many ways that people are keeping an eye on you. Search engine placements Number of incoming links Alexa ranking PR Rating online Website growth What others are saying The reason why people do this is because, we are all looking for other great companies to tie...

Building Community Websites Success Online
: By: Martin Lemieux http://www.smartads.info In this article I will discuss how important is it to build community websites rather than straight forward sales pitches. Selling online is about bringing people together, not about stuffing products down your visitors throwts and expecting them to buy from you. ------------------------------------------------------------------------------------------------- We have conditioned our minds all of our lives to accept advertising...

Selecting The Title Of Your Link Exchanges
 by: Martin Lemieux I want to touch base with selecting the title of the links that are added to other sites. Adding your link on another site is very important for your search engine saturation and rankings. More importantly, what title do you chose? Many seo firms our there now believe that web sites are getting penalized from link swapping. Even today, I had an seo company that wanted my company to link to his site #1 but he would link to my site from his site #2. I don't think...

What Article Submissions Can Do For Your Company
? By: Martin Lemieux It's the age of the internet, is your business actively promoting online? Using your knowledge online can bring your business great success. We all have ideaswe can share about our own industry; failing to share those ideas is like failing to plan for the future. Online business rewards those who work hard at what they do. Many smaller companies launch their website with the notion that search engines will find them right away, and that visitors will start pouring...

Why Top Search Engine Placements Never Move
?  by: Martin Lemieux #1 question when it comes to web advertising is how do I get top 10 search engine placements for the terms I wish to aquire? Without getting into how to aquire #1 placements (Since there are virtually 100's of articles explaining these techniques), let's instead look into how companies who do end up aquiring them, never seem to loose them... 1st you must understand that search engines all over the world are battleing what seems like a never ending war to be able to...

The Buzz About Links What About Yours
?  by: Martin Lemieux These days, if you pay any attention to even a small portion about what goes on with web advertising, you're sure to hear about getting more links for your own web site. I want to discuss a little something called internal links: See, most sites that I visit are well on their way to getting a great (GPR) Google Page Ranking for their site. Whoops, wait a minute, I mean their main page! Only: www.yoursite.com/index More times than none, many sites don't even provide a...

A Network Of Web Sites Is Not Enough
 by: Martin Lemieux The big thing these days is your ability to capture the market. So how do you do that? Do you... 1) Use spam tactics? 2) Have a massive banner campaign? 3) Spends lots of money of PPC Advertising? 4) Build a huge web site? 5) Link to everyone in the world? or do you... 6) Own a network of more than one web site? - Thinking that your network will help your search engine rankings since you can control your own link popularity! #6 is starting to be the norm out there....

Link Exchanges What they can do for your business PART 1
Link Exchanges - What they can do for your business (PART 1)  by: Martin Lemieux For those of you who don't know the definition: Link Exchanges are 2 links back and forth between 2 individual companies that have linked to each other. What is the purpose? To build link popularity within Search Engines! How Does That Work? Well when someone types in your business within search engines, you will get 2 types of results. 1) Your optimized site & related topics listed by you into the search...

Click here to see More Articles by Martin Lemieux
Publishers / Webmasters
Tell A Friend
Leave A Comment!
Download this article in PDF
Report Article!
Search through all the articles:


237 Users Online!!
Related Articles:
Latest Articles:
 
marketing >> Top 50 Articles on marketing
Category - >
Advertising Advice Affiliate Programs Automobiles
Be Your Own Mentor Careers Communication Consumers
CopyWriting Crime Domain Names DoT com Entrepreneur Corner
Ebooks Ecommerce Education Email
Entertainment Environment Family Finance And Business
Food & Drink Gardening Health & Fitness Hobbies
Home Business Home Improvement Humour House Holds
Internet And Computers Kiddos and Teens Legal Matters Mail Order
Management Marketing Marriage MetaPhysical
Motivational MultiMedia Multi Level Marketing NewsLetters
Pets Psychology Religion Parenting
Politics Sales Science Search Engine Optimization
Site Promotion Sports Technology Travel
Web Development Web Hosting WeightLoss Women's Corner
Writing Miscellaneous Articles Real Estate Arts And Crafts
Aging


Disclaimer: The information presented and opinions expressed in the articles are those of the authors
and do not necessarily represent the views of bharatbhasha.net and/or its owners.


Copyright © AwareINDIA. All rights reserved || Privacy Policy || Terms Of Use || Author Guidelines || Free Articles
FAQs Link To Us || Submit An Article || Free Downloads|| Contact Us || Site Map  || Advertise with Us ||
Click here for Special webhosting packages for visitors of this website only!
Vastu Shastra

Linux Hosting Provided By AwareIndia